Additional resources: Improve your client's tech stack

As you integrate new tools with Klaviyo, don't forget that the Klaviyo Help Center houses a wide rage of integration specific how-tos.

While not ever single integration will have this documentation, it is worth checking this page to see if there are Klaviyo supported instructions to help you ramp up in the client's account.

By default Klaviyo provides many metrics (e.g., Placed Order) to track your business’s success. However, if you have a custom setup or a different business use case that has arisen with this integration, then you can choose to build custom metrics to support your unique use case.

For instance, your Placed Order event may include recurring subscriptions upon launching a new subscription tool. If you'd like to review only orders placed through your ecommerce website, you can build a custom metric to hone in on that data.

Remember, tech stack audits should ideally occur annually with a client, and at the start of your working relationship with a new prospect. Make sure to bookmark our tech stack audit template if you have not already.

Use this template to:

Align on business goals with your client.

Conduct a full audit of their tech stack.

Build a plan of action to improve their tech stack.

Don't sell yourself short. If you do not already have tech stack implementation and management as a part of your pricing model or retainer, you may consider doing so in the future. You can add this as an add on or part of your package deals.

Need help with pricing and packaging? Take our pricing course next.